WHO WE ARE
Global Manufacturer of successful In-House Brands that we sell on AMAZON & Shopify
WHO YOU ARE
A Digital Copywriter who is able to create a best-in-class digital experience.
You should be enthusiastic and have a passion for creating digital content for marketing products, and the promotional materials for a range of digital deliverables such as website product copy, website marketing copy, blogs, digital marketing articles, and emails.
You have a passion for the AMAZON & Google SEO algorithm and will be able to audit our current offering and recommend and execute improvements.
An interest in learning how to use the latest AI Copywriting Software is an advantage ( eg: Conversion AI ) as this is where Digital Copywriting is quickly moving.
You will execute comprehensive search engine optimization (SEO) strategies to meet and exceed company goals for organic search to increase SEO traffic and visibility both on and off-site. You will champion the creation of memorable and engaging copy that enhances our customer's experience and brand strategy, while at the same time keeping a consistent brand voice and feel.
About the Role
* Write engaging, consistent, on-brand copy for our websites and digital channels, including but not limited to product, email, website, and blog copy.
* Work with marketing and cross-functional teams to manage and ensure consistency of brand voice, messaging, product detail, and business objectives for digital platforms.
* Develop compelling and informational detail page components that promote customer engagement with individual products and with the brand as a whole.
* Improve organic product search ranking through the strategic use of popular and effective keywords.
* Conduct keyword research to incorporate SEO keywords into copy for E-commerce search-ability.
* Conduct SEO audits to identify gaps in existing content and opportunities for new content.
* Work with multiple eCommerce team members to create A/B test titles and various copy tests to ensure listings are continuously optimized.
* Create all alt image names, meta descriptions, and keywords for products and categories.
* Manage multiple projects and complete tasks on time.
* Stay up to date on the latest eCommerce guidelines, rules, and trends, including SEO & SEM best practices.
LOCATION
At our factory HQ: Linpu, Hangzhou, China
OUR TEAM
American, Canadian, Chinese, Congolese, English, German, Irish, Moroccan, Nigerian, Venezuelan
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- Recruiter Type:
Employer
- Current Location:
Hangzhou China
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About us
Diversitech Manufacturing was founded in 2003 and has grown to become one of China’s leading Hand & Power Tool Suppliers.
Diversitech Manufacturing traditionally produced private label product lines for world-famous retailers, and now we have a focus on Distributing our partner Tool brands - “Apollo” and “Hi-Spec” - through online E-Commerce Platforms.
Compliant with ISO9001:2008 Diversitech Manufacturing has set up a complete supply chain management and service system, including R&D, in-house lab analysis, manufacturing, quality control inspections, warehousing & logistics with 24 hour Global Customer Support
Diversitech Manufacturing is Wholly Owned Foreign Manufacturer & Distributor based in Hangzhou, China.
This is an excellent opportunity to live and develop a career in the heart of China.
You will be working as part of a team of foreigners that have over 50 years combined Chinese experience - covering all aspects of Product Development, Manufacturing, Branding, Marketing & Global Distribution.
Through this dynamic role in a fast paced industry you have the opportunity to work with and learn E-Commerce across multiple disciplines and departments.
An excellent Career Development Opportunity - To the right person capable of proving themselves you will be provided with managerial and continuous career growth opportunities
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- Address:
Xiaoshan, Hangzhou
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XiMeng Industry (Hangzhou) Co,Ltd.
Xiaoshan, Hangzhou
浙江省杭州市萧山区金城路银通大厦
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